10 principles for designing your business card
Estimated reading time: 4 minutes
Prepare your style thoroughly, and your business card will make you look professional, construct trust and set your business apart from others in your field.
When attending conferences, fairs or networking occasions, exchanging business cards at the end of a conversation is important for following up later.
So how do you make sure that your card represents you and your business in the best possible way? The crucial depend on having whatever prepared in advance and all set to bring your concept to life when you begin developing.
How to make a terrific business card
Remember, first impressions count
Your business card says a lot about you and your company. If your style of working is straightforward and formal, your service card should show those qualities.
Pick the most appropriate size and shape for your requirements
Prior to you sit down to create your service card, it’s essential to know what size and orientation your card will take. Vertical cards are less common and can be utilized to differentiate you from your competitors. If standing out is your objective, then you may also want to think about a specialty plastic company card or Triple Colour Layer extra thick card with an attractive layer in between the front and reverse sides.
Choose a style that fits you
Select colours and style aspects that are associated with your service area to make your card simple to acknowledge and representative of the services or products you supply. Your choice of paper stock can likewise recommend whether you’re a fresh and enjoyable new endeavor or a well-established service that’s been around for decades.
Follow your site and other promotional materials
In this manner, it will be simpler for your customers to bear in mind and identify you. If you don’t have a website or other marketing products, however your organization has an established logo design or is well known for something in particular (be it your sign, the building, the uniforms of your personnel etc.), attempt to integrate that into your business card style.
Add a special touch
Whether you include embossing, raised print, foil accent finishes or choose a catchy card shape, your customers will observe the difference and your card will stand out.
Offer your business card additional usages
Use the reverse side on your card for consultation suggestions, loyalty stamps and even a handy calendar. Believe creatively, don’t simply use a basic calendar design template, try to mark crucial dates for your consumers, depending on what your organization is offering them.
For a landscaping company, it might be useful to mark the very best moments of the year to trim or fertilise plants on your calendar– while a beauty therapist may mark the days when their company uses a more affordable rate or totally free samples. If you run a food-related business, write brief dishes on the back of your card; or use your card as a tag if you offer art or handmade presents like jewellery.
Make your business card sticky
Forget marmalade fingers, by ‘sticky’ we indicate the length of time your card will be in a location where your consumer can see it. We have actually seen magnetic cards work extremely well for companies providing recurring services like pipes, house painting, gardening, family pet sitting, hairdressing, automobile services and so on. Individuals put them on the refrigerator to refer back to on a regular basis.
Ensure your contact details are simple to follow
The way your details is set out is an important consideration. If in doubt about how to arrange your contact information, the timeless plan of text fields follows this order:
- Company name
- Given name and surname
- Task title
- Contact details (email, telephone number, social networks handles etc.).
Ensure your contact details are appropriate.
Clear contact information, proper spelling and choosing a clear font style in a readable size are all things that need to be triple inspected. Apart from your name and task title, make sure to discuss your service, telephone number, website, email address and social media handles if appropriate to your marketing activities. Make it simple for your customers to contact you the way they feel most comfortable.
If in doubt, speak to a designer.
A quick 30-minute chat might assist make sure everything is all set to be included to your style if you’re lucky sufficient to understand somebody who has experience producing graphics for print. They will have the ability to ensure that the design elements like your logo design will appear clear and crisp on your physical card. It’s important to make certain that your images are the right resolution and your text fields are an optimum size for readability. The last thing you want is to open a fresh box of business cards to find that the logo you submitted appears pixelated or your contact number is tough to check out. Don’t fret if you don’t understand anybody with these abilities, our design specialists are just a phone call away. They can help you with inquiries, edits and even recreate your whole style if needed.
Prior to you sit down to create your company card, it’s crucial to understand what size and orientation your card will take. If standing out is your goal, then you might also desire to think about a specialized plastic organization card or Triple Colour Layer additional thick card with an eye-catching layer between the front and reverse sides. Select colours and design elements that are associated with your business area to make your card simple to identify and agent of the items or services you provide. We’ve seen magnetic cards work extremely well for businesses providing recurring services like plumbing, home painting, gardening, animal sitting, hairdressing, cars and truck services etc. The last thing you desire is to open a fresh box of business cards to discover that the logo you uploaded appears pixelated or your phone number is difficult to check out.
Business cards are cards bearing company information about a business or person. They are shared throughout official intros as a memory and a benefit aid. A business card usually consists of the giver’s business, name or organization affiliation (generally with a logo design) and contact info such as street addresses, phone number(s), telephone number, e-mail addresses and site. Prior to the arrival of electronic communication business cards may likewise include telex information. Now they might include social media addresses such as Facebook, LinkedIn and Twitter. Generally, many cards were easy black text on white stock, and the distinct feel and look of cards printed from an engraved plate was a preferable sign of professionalism. In the late 20th century, technological advances drove changes in design, and today an expert service card will frequently include several elements of striking visual style.
Our videos
Related Links
Our Services
- printing dublin
- business cards
- Banner Printing
- T-Shirt Printing
- Promotional Printing
- Graphic Design
- printing services
- Copying Services
Important Links